Do you want to innovate?

13 10 2009

I will start new project, where I discuss every week with companies about service or product innovation. I will use Skype- conferencing tool. In this 30 minute session every week, we share ideas and create new business models or innovations. First sessions will be in Finnish, but I would like to start also another meeting for international customers.

For this project, I would like to ask if you or your company wants to share ideas and create new ideas for your business. During these sessions I can tell my ideas and you can share yours. Somewhere on the line there will be fresh ideas for everyone.

If you are interested in to join, drop me a line and I will schedule a meeting where we all can meet. Only demand is that you have Skype.

First sessions starts in about three weeks time.

Yours,

Antti Larvala
antti.larvala@cal360d.com or skype/oskikarhu

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Can your customers wait 48 hours before you serve them?

7 10 2009

When you shop on brick and mortar shops, do you have patience to wait 30 minutes before you are served? I assume you would vote with your feet and go to another place, where you get service a bit faster. But when you are interested in to know more about cars, loans or other similar pricey products and seek information from online stores, usual response time is 24 hours to 48 hours.

Last week I made mystery shopping for my customer. I got telephone call from one shop in about 48 hours after I have sent email query to ask more product info. This was normal trend among this customer, who has several brick and mortar shops around the world. Online customers are treated as second class customers. All of the sales clerks feel that when they can not talk face2face with customer, they tend to skip these customers.

Same time management thinks that all the potential customers are treated same way. At least my client this mystery shopping was eye opening experience. There are solutions to correct this thing. Cheapest way is to change mental of sales people, but it is also the hardest one. When management doesn’t get reporting how well customers are treated, they don’t know the full picture. There are also technical solutions. One is mobile CRM, where all the queries are linked in to mobile phones of sales people and same information is produced as sales reporting for management. With this solution waiting time of serving customer is reduced from 48 hours to 2 minutes. Same time sales goes up at least 20  to 40 %.

If cost of this solution is for store of five sales people 125 €/month and one time set up fee is 1 500 €, even the CFO of company can justify this solution. For example car retail, whose monthly turnover is 125 000 € where revenue is 30 000 € month, increasing sales up to decent number of 20 %, means 150 000 € sales and revenue increases to 35 875 €.

Would you like to increase your revenue and serve your customers better. Sometimes being fast means  new revenue and satisfied customers, who tend to pass this information to their friends.

To find out more, call +32 494 40 82 92 or write antti.larvala@cal360d.com.





Be innovator

28 09 2009

Today’s buzz word is Innovation. On the latest Harvard Business Review I read interesting article about how Cisco has harnessed customers to be a part of their innovation process. You might say that only big companies have resources (read money) to be innovative and small companies can only follow and suffer.

This is not true. I have a perfect platform for your business, where you can work either inside of your company or even have your customers to create new products or services. Platform itself is easy to use, it is secure (128 bytes crypted like online banks) and license is cheap. If you need external help to moderate your innovation process or need help to innovate, I have solutions for you. You don’t have to buy any software, it is online and the day you don’t need it anymore, it is gone and not on you IT data room.

Ask me more about and we walk every step together with you.

antti.larvala@cal360d.com or +32 49 440 8292





New World is here!

24 09 2009

Have you noticed, the world is changing. The customer loyalty and behavior is changing. There are no free lunches anymore. This might be a scary thing, but it can be also opportunity for YOU.

If you want to have your company running for the next year, there are some little things you have to change. Big questions are;

  • How you can make sure that you keep your customers?
  • How do you know or even predict what your customers are talking about you?
  • How you can sell more, but still keep cost down?
  • What are the options, when my customers want to innovate with me?
  • What to do when new technology is coming and consultants speak Jiddish, or at least it sounds like it to you?

There are affordable solutions on the market, but selecting the right ones can be hard. For this reason, I can offer my helping hand explain and guide you to make right decisions.